How often do you find your day, meant to be spent on running your business, instead being spent on keeping your business running? How frequently do you see your day being eaten away by all the minor issues and interruptions that arise?
If your answer is any more often than “rarely, if ever,” you have a problem.
Let’s face it: you’re the leader. Your time is valuable… too valuable to be spent dealing with every little issue that pops up. Your opportunity loss—the potential you sacrifice each time you work on things other than your primary goal—is simply too significant for that to be feasible.
How significant?
Consider all the value your efforts bring into the fold. In addition to taking lead on any strategy and strategic planning, you also need to represent your company via networking… shaking hands and forming connections. These are the tasks that let you make the big bucks. What’s not? Quibbling over your networking.
You also need to consider all the time in between.
Let’s look at the numbers. Consider the hourly value of a CEO. When you are engaged in strategic planning, high-level networking, or closing a major deal, your time is worth hundreds, if not thousands, of dollars per hour. Now, contrast that with the cost of a help-desk ticket, resetting a password, or troubleshooting a jammed printer.
When you stop a $500/hour task to perform a $25/hour task, you aren't just losing money; you’re losing momentum.
Then there are the hidden costs. It’s rarely just the 15 minutes spent fixing the office Wi-Fi. It’s the context switching tax. Research shows it can take upwards of 20 minutes to return to a state of deep, productive work after a minor interruption. By the time you’ve fixed the router and sat back down, an hour of your focus has completely evaporated.
In the past, IT followed a break-fix model: if something breaks, you stop everything, and you fix it. Modern business has evolved. Today, proactive managed services ensure that the break never happens in the first place, allowing you to maintain your flow without the jarring halt of a technical failure.
At Cambium Data, we believe a CEO should never be the first line of defense for a tech glitch. We provide the infrastructure that allows you to step out of the middle.
Your primary job is growth, not maintenance. Every minute you spend under the hood of your business' technology is a minute you aren't spending steering the ship. In the world of high-level leadership, you need to stay in your lane, and your lane is the one that leads to innovation and expansion.
Stop wasting a CEO-level salary on entry-level troubleshooting. It’s time to offload the burden of keeping the lights on to the experts so you can focus on the bright future of your company.
Are you ready to reclaim your time? Stop letting minor interruptions dictate your day. Contact Cambium Data at (402) 514-3200 today, and let’s get you back to the work that actually matters.
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